Reference guide
Current market figures and travel context for hosts, investors, writers, and anyone shaping a better guest stay.
Last updated October 23, 2026. Market data is current through September 2026.
At a glance
Maryland's vacation-rental market spans destination coastlines, historic cities, and weekend escapes. The figures below bring together current local market data with national travel context, giving owners and writers a grounded view of the audience behind each stay.
For investors, the numbers are useful alongside the questions guests actually feel: how easily they arrive, gather, rest, and remember the property when the trip is over.
The figures
53,193
Maryland's short-term rental market had 53,193 active listings across 214 markets in September 2026. AirDNA reports a listing-weighted typical annual revenue of $38,700 and 53% occupancy statewide.
Source: AirDNA, Maryland Market Data, updated October 20, 20266,990
Ocean City had 6,990 active listings in September 2026. Typical annual revenue was $41,800, average daily rates were $366, and occupancy was 53%.
Source: AirDNA, Maryland Market Data, updated October 20, 2026$52,300
Annapolis listings recorded typical annual revenue of $52,300 in September 2026, with average daily rates of $370 and 48% occupancy across 737 active listings.
Source: AirDNA, Maryland Market Data, updated October 20, 20263,644
Baltimore had 3,644 active listings in September 2026. Typical annual revenue was $32,600, average daily rates were $175, and occupancy was 57%.
Source: AirDNA, Maryland Market Data, updated October 20, 20267.7 billion
U.S. travelers took 7.7 billion domestic person trips in 2025, a useful reminder of the scale behind the guest journeys vacation-rental owners are trying to win.
Source: U.S. Travel Association, Travel Forecast, 2026$1.185 trillion
Domestic travel spending reached $1.185 trillion in 2025, according to the U.S. Travel Association's 2026 forecast.
Source: U.S. Travel Association, Travel Forecast, 2026$908.8 billion
The U.S. Travel Association forecast $908.8 billion in domestic leisure travel spending for 2026.
Source: U.S. Travel Association, Travel Forecast, 20266.454 million
Travel and tourism directly supported 6.454 million U.S. jobs in 2023, according to the Bureau of Economic Analysis.
Source: U.S. Bureau of Economic Analysis, Travel and Tourism Economic Account, 2025 release$1,347
U.S. consumer units spent an average of $1,347 on other lodging in 2024, a category that includes out-of-town lodging.
Source: U.S. Bureau of Labor Statistics, Consumer Expenditures, 2024Sources and method
This page brings together public government data, national travel reporting, and current short-term-rental market data. Each statistic links directly to its named source, and local market figures are shown as reported for September 2026.
Market estimates can change as bookings, listings, and reporting periods change. Kerry Leikus Designs reviews this page regularly and updates it when the source data meaningfully changes.
Kerry Leikus Designs. “Maryland Vacation Rental Statistics (2026).” Updated October 23, 2026. kerryleikus.com/maryland-vacation-rental-statistics.
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